Zeropark Full Integration

Zeropark and Voluum are now fully integrated via the Automizer. This integration gives you the option to have full control over your Zeropark campaigns in Voluum, make use of Voluum's vast reporting and optimization options at the same time, and allow to create rules. The following article describes the scope of the integration, the setup, and how to work with integrated campaigns.

Table of Contents
How You Can Benefit From The Full Integration With Zeropark?

The full API integration gives you the following benefits:

  • Synchronize costs.

  • Check the status of your campaigns.

  • Bid on: campaign, keyword, target, source

  • Pause or resume: campaign, keyword, target, source

  • Create rules.

Before You Start

Before you integrate your accounts, take into consideration:

  • An active Zeropark account or accounts.

  • An active Voluum account.

I. Setting up Integration

In order to initiate the integration, perform the following steps:

  1. In Voluum, go to the AUTOMIZER module.

  2. Go to the Integrations tab.

  3. Click the Add integration button.

    automizer_integration.png
  4. Click the Add integration button under the Zeropark traffic source.

    integration2.png
  5. You will be redirected to the Zeropark login panel. Provide your Zeropark account login credentials and click the Log in button.

    zeropark_login_page.png
  6. You will be redirected back to Voluum's Integration tab. The Zeropark account has been successfully integrated message will be displayed.

    zeropark_succesfully_integrated.png

Your accounts are now integrated. Once you create a campaign in Voluum, submit the campaign URL to Zeropark as destination URL and don't worry about any tracking tokens or postbacks.

II. Working With Integrated Campaigns

The integrated campaigns are marked with the integrated_icon.png icon. To make use of the integration, make sure that you have the following columns visible by clicking the columns.png button and ticking the appropriate boxes:

  • Actions

  • Bids

  • Status

columns.png

Each change you make in Voluum will have an instantaneous effect in Zeropark. Find out what you can do with integrated campaigns:

Check the status of integrated campaigns:

You can observe the status of your integrated campaign in the Status column.

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Pause or restore an integrated campaign:

You can pause or restore an entire integrated campaign in the Campaigns view, in the Actions column:

  • To pause a running campaign, click the pause.png button.

    taboola3.png
  • To restore a paused campaign, click the run.png button.

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Pause or restore a single custom variable of an integrated campaign:

To pause or restore a single custom variable, create a specific campaign report and group data by a given custom variable. Then you will be able to take actions in the Actions column:

  • To pause a running variable, click the pause.png button next in a given table row.

    taboola5.png
  • To restore a paused variable, click the run.png button next in a given table row.

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Change bids for an integrated campaign:

You can change bids of the whole campaign in the Campaigns view, in the Bids column. Every bid adjustment is automatically saved.

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Change bid for a single custom variable of an integrated campaign:

To change a bid on a single custom variable level, create a specific campaign report and group data by a given custom variable, Then you will be able to change bids in the Bid column.

  • To change a bid on a single custom variable level, click the Default button and provide a bid value. Every bid adjustment is automatically saved.

    taboola7.png
  • To change your custom bid back to a default one, click the restore_default_bid_buttob.png button.

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