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Zeropark Full Integration


Zeropark and Voluum are now fully integrated via the Automizer. This integration gives you the option to have full control over your Zeropark campaigns in Voluum, make use of Voluum's vast reporting and optimization options at the same time, and allow to create rules. The following article describes the scope of the integration, the setup, and how to work with integrated campaigns.

How Can You Benefit From The Full Integration With Zeropark?

The full API integration gives you the following benefits:

  • See all your changes immediately from Zeropark;
  • Synchronize costs.
  • Check the status of your campaigns.
  • Bid on: campaign, match, source and target
  • Pause or resume: campaign, match, source, target, ISP, mobile Carrier, country
  • Create rules.
Before You Start

Before you integrate your accounts, take into consideration:

  • An active Zeropark account or accounts.
  • An active Voluum account.
2. Setting up Integration

In order to initiate the integration, perform the following steps:

  1. In Voluum, go to the AUTOMIZER module.
  2. Go to the Traffic sources tab.
  3. Click the Add traffic source button.

  4. Click the Add integration button under the Zeropark traffic source.

  5. You will be redirected to the Zeropark login panel. Provide your Zeropark account login credentials and click the Log in button.

  6. You will be redirected back to Voluum's Integration tab. The Zeropark account has been successfully integrated message will be displayed.

Your accounts are now integrated. Once you create a campaign in Voluum, submit the campaign URL to Zeropark as destination URL and don't worry about any tracking tokens or postbacks:

  • Postback are configured automatically, so you don't need need to grab one from Voluum.
  • Information is passed in the back end, without using tokens.

Voluum Note: With the full API traffic source integrations, the cost information passed via the integration will OVERRIDE any cost value set in a campaign setup in Voluum. Analogically, if you have turned on cost estimations, they will also override cost settings set in a campaign form. Without cost estimations, values passed in a cost token will be used between cost updates. When an update occurs, it will replace values passed in a token.

II. Working With Integrated Campaigns

The integrated campaigns are marked with the icon. To make use of the integration, make sure that you have the following columns visible by clicking the button and ticking the appropriate boxes:

  • Actions
  • Bids
  • Status

Each change you make in Voluum will have an instantaneous effect in Zeropark. Find out what you can do with integrated campaigns:

Check the status of integrated campaigns:

You can observe the status of your integrated campaign in the Status column.

Pause or restore an integrated campaign:

You can pause or restore an entire integrated campaign in the Campaigns view, in the Actions column:

  • To pause a running campaign, click the button.

  • To restore a paused campaign, click the button.

Pause or restore a single custom variable of an integrated campaign:

To pause or restore a single custom variable, create a specific campaign report and group data by a given custom variable. Then you will be able to take actions in the Actions column:

  • To pause a running variable, click the button next in a given table row.

  • To restore a paused variable, click the button next in a given table row.

Change bids for an integrated campaign:

You can change bids of the whole campaign in the Campaigns view, in the Bids column. Every bid adjustment is automatically saved.

Change bid for a single custom variable of an integrated campaign:

To change a bid on a single custom variable level, create a specific campaign report and group data by a given custom variable, Then you will be able to change bids in the Bid column.

  • To change a bid on a single custom variable level, click the Default button and provide a bid value. Every bid adjustment is automatically saved.

  • To change your custom bid back to a default one, click the button.

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