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MGID Full Integration


The full Voluum and MGID integration connects the two platforms in the maximum possible scope. It gives you the option to have full control over your MGID campaign in Voluum and make use of Voluum's vast reporting and optimization options at the same time. The following article describes the scope of the integration, the setup, and how to work with integrated campaigns.

Table of Contents
How Can You Benefit From The Full Integration With MGID?

The full API integration gives you the following benefits:

  • Synchronize costs.
  • Check the status of your campaigns.
  • Bid on: widget, teaser
  • Pause or resume: campaign, widget, teaser
  • Create rules.

Bid adjustments on a campaign level are not possible because of MGID's specific campaign structure.

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Before You Start

Before you perform an integration, make sure that you have the following:

  • An active Voluum account.
  • An active MGID account.
  • MGID's API client ID and access token. You can get one by following the steps below:

    1. In MGID, go to the MY PROFILE view.
    2. Go to the USERS tab.
    3. Locate a user you want to grant API access to and click the Get a token button.

    4. Copy both the API client ID and access token to any text editing tool.

Once you have everything ready, read the further part of this guide.

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I. Setting Up Integration

In order to integrate, do the following steps:

  1. In Voluum, go to the AUTOMIZER module.
  2. Go to the Traffic sources tab.
  3. Click the Add traffic source button.

  4. Click the Add integration button under the MGID traffic source.

  5. Paste the client ID in the Client id text field.
  6. Paste the access token in the Client secret text field.
  7. (Optional) Decide if you want to see cost estimations for periods between data synchronization. The estimations are based on the last 24 hours data set. When the cost is synchronized, estimated costs will be replaced with actual ones.
  8. (Optional) Decide if you want to have your campaigns automatically matched. If you turn this off, you will have to use Integration Manager to manually match campaigns.
  9. Click the Add integration button.

Your accounts are now integrated.

Voluum Note: With the full API traffic source integrations, the cost information passed via the integration will OVERRIDE any cost value set in a campaign setup in Voluum. Analogically, if you have turned on cost estimations, they will also override cost settings set in a campaign form. Without cost estimations, values passed in a cost token will be used between cost updates. When an update occurs, it will replace values passed in a token.

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II. Working With Integrated Campaigns

The integrated campaigns are marked with the icon. To make use of the integration, make sure that you have the following columns visible by clicking the button and ticking the appropriate boxes:

  • Actions
  • Bids
  • Status

Each change you make in Voluum will have an instantaneous effect in TrafficJunky. Find out what you can do with integrated campaigns:

Check the status of integrated campaigns:

You can observe the status of your integrated campaign in the Status column.

Pause or restore an integrated campaign:

You can pause or restore an entire integrated campaign in the Campaigns view, in the Actions column:

  • To pause a running campaign, click the button.

  • To restore a paused campaign, click the button.

Pause or restore a single custom variable of an integrated campaign:

To pause or restore a single custom variable, create a specific campaign report and group data by a given custom variable. Then you will be able to take actions in the Actions column:

  • To pause a running variable, click the button next in a given table row.

  • To restore a paused variable, click the button next in a given table row.

Change bid for a single custom variable of an integrated campaign:

To change a bid on a single custom variable level, create a specific campaign report and group data by a given custom variable, Then you will be able to change bids in the Bid column.

  • To change a bid on a single custom variable level, click the Default button and provide a bid value. Every bid adjustment is automatically saved.

  • To change your custom bid back to a default one, click the button.

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