Voluum Documentation

Lander Protection Script

In a typical scenario, your landing page is available for anyone that has a link to it. This means that it can be viewed by visitors that didn't go through a campaign URL and may have other intent than taking your offer. Additionally, various spying tools can also access your page and potentially copy its content. To protect your most successful landing pages, Voluum offers you the Lander Protection Script feature that can block access to your landing page from visitors or programs that didn't come through a campaign URL. They will just see a blank page instead.

Danger

Pricing plan availability

The Lander Protection Script feature is available on Profit pricing plan and above.

How Does It Work?

This feature provides a script that has to be implemented on your landing page and a special parameter called the lptoken that is automatically added to your lander URL. Voluum will add a unique value to this URL using this parameter and the script will check for that value. Every visit that didn't go through Voluum and therefore, does not have the landing page token value will be blocked.

Let's assume that you have the Lander Protection Script already set up.

  • For visits coming through a campaign URL: Your campaign URL looks like this:

    https://voluum_dedicated_domain.com/84e2c1b9-7a79-450e-b8e9-9be588692266?website.id={website.id}&creative.id={creative.id}&keyword={keyword}&step={step}

    After you activate it, you will be directed to your landing page. Below there is an example of a lander URL set in Voluum:

    https://lander_url.com?lptoken={lptoken}

    The next URL is how a lander URL looks like after Voluum makes a redirect:

    https://lander_url.com?lptoken=123456789

    The Lander Protection script will verify the authenticity of the value passed in the lptoken. If it checks out, the landing page will be displayed and available for access for 30 minutes.

  • For visits coming from outside a campaign URL: If you simply go to the landing page URL without going through Voluum, the URL will look like this:

    https://lander_url.com

    The Landing Protection Script will block your access to this web page.

Prerequisites

In order for this to work, you need to have your landing page created in PHP. The Lander Protection Script will not work for HTML landing pages.

Configuring a Lander Protection Script

Once you have a PHP landing page prepared, perform the following steps:

I. Get the lander protection script:

  1. In Voluum, click the profile_settings.png button to go to Settings.

  2. Go to the Tracking URLs tab.

  3. In the Lander Protection Script section, click the Copy button to copy the script to the clipboard.

    lps1.png

II. Paste the Lander Protection Script to your landing page

You now have a Lander Protection Script ready. Paste the copied script into the body of your landing page.

III. Add the landing page token to your lander URL

The lptoken is automatically added to all your lander URL, so you do not have to add it manually. Even it is not visible in a lander URL in Voluum, it will be visible after Voluum makes a redirection to the landing page. If you want to verify it, go through your campaign URL and check, if the lptoken is visible in the lander URL in your web browser's address bar.

lps3.png