Exoclick Template Integration

Integration available: The following document describes the setup for the basic template integration. However, this traffic source can be integrated via a reliable API connection thanks to the Automizer feature. This enables accurate cost tracking, campaign management from the Voluum dashboard and rule creation. If you want to integrate this traffic source with Voluum fully, read the Exoclick Full Integration article first.

Before You Start
  • An active Exoclick account
  • An active Voluum account
  • An offer, and optionally, a lander.

Once you have everything ready, you can follow the instructions below.

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I. Create a Campaign in Voluum

Create a campaign to generate a campaign URL that you will submit as a destination URL in ExoClick.

  1. Add an offer.
  2. (Optionally) Add a lander.
  3. Add an ExoClick traffic source from a template.
  4. Start creating Voluum campaign.
  5. Fill the required campaign details, select the ExoClick traffic source, and an offer and lander. Save your campaign.
  6. Copy the campaign URL to the clipboard.

II. Create a Campaign in ExoClick

  1. In ExoClick, create a campaign.
  2. Fill the required campaign details.
  3. Paste the Voluum campaign URL as a Landing page URL when creating an ad.
  4. Set other options and save your campaign.

III. Set up passing conversions

  1. In ExoClick, create a Conversion Goal.
  2. Copy the goal ID to the clipboard.
  3. In Voluum, edit the ExoClick traffic source. Edit the traffic source postback URL by replacing the word REPLACE with the goal ID you copied.

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ExoClick Tracking Tokens

Token

Description

{conversions_tracking}

Click ID

{actual_cost}

Cost

{campaign_id}

Campaign ID

{variation_id}

Variation ID

{src_hostname}

Domain

{keyword}

Keyword

{tags}

Tags

{site_id}

Site ID

{zone_id}

Zone ID

{category_id}

Category ID

{country}

Country

{format}

Format

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Exoclick Full Integration

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