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AdOperator Full Integration

The full Voluum and AdOperator integration connects the two platforms in the maximum possible scope. It gives you the option to have full control over your AdOperator campaign in Voluum and make use of Voluum's vast reporting and optimization options at the same time. The following article describes the scope of the integration, the setup, and how to work with integrated campaigns.

HOW CAN YOU BENEFIT FROM THE FULL INTEGRATION WITH ADOPERATOR?

The full API integration gives you the following benefits:

  • Synchronize costs for: campaign, subid, country, browser and OS
  • Check the status of your campaigns.
  • Bid on: campaign, subid
  • Pause or restore: campaign, subid
  • Create rules.
BEFORE YOU START

Before you perform an integration, make sure that you have the following:

  • An active Voluum account
  • An active AdOperator account

  • An AdOperator API key to authenticate Voluum's request in your traffic source's account. To get the key, follow these steps:

    1. In AdOperator, click your settings menu in right corner.

    2. Select the Account option.

    3. Go to the API tab and click the Enable API button.

    4. Copy the API key to the clipboard.

Now you need at least one campaign running and tracked by Voluum. Once you have everything ready, read the further part of this guide.

I. Setting Up Integration
  1. In Voluum, go to the AUTOMIZER module.
  2. Go to the Traffic sources tab.

  3. Click the Add traffic source button.

  4. Click the Add integration link under the AdOperator traffic source.

  5. Provide the API key in the API token text field.
  6. (Optional) Decide if you want to see cost estimations for periods between data synchronization. The estimations are based on the last 24 hours data set. When cost is synchronized, estimated costs will be replaced with actual ones.
  7. (Optional) Decide if you want to have your campaigns automatically matched. If you turn this off, you will have to use Integration Manager to manually match campaigns.

  8. Click the Add integration button.

Voluum Note: With the full API traffic source integrations, the cost information passed via the integration will OVERRIDE any cost value set in a campaign setup in Voluum. Analogically, if you have turned on cost estimations, they will also override cost settings set in a campaign form. Without cost estimations, values passed in a cost token will be used between cost updates. When an update occurs, it will replace values passed in a token.

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II. Working With Integrated Campaigns

The integrated campaigns are marked with the icon. To make use of the integration, make sure that you have the following columns visible by clicking the button and ticking the appropriate boxes:

  • Actions
  • Status

Each change you make in Voluum will have an instantaneous effect in AdOperator. Find out what you can do with integrated campaigns:

Check the status of integrated campaigns:

You can observe the status of your integrated campaign in the Status column.

Pause or restore an integrated campaign:

You can pause or restore an entire integrated campaign in the Campaigns view, in the Actions column:

  • To pause a running campaign, click the button.

  • To restore a paused campaign, click the button.

Change bids for an integrated campaign:

You can change bids of the whole campaign in the Campaigns view, in the Bids column. Every bid adjustment is automatically saved.

Change bid for a single custom variable of an integrated campaign:

To change a bid on a single custom variable level, create a specific campaign report and group data by a given custom variable, Then you will be able to change bids in the Bid column.

  • To change a bid on a single custom variable level, click the Default button and provide a bid value. Every bid adjustment is automatically saved.

  • To change your custom bid back to a default one, click the button.

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