Media500 and Voluum

The Media500 affiliate network provides a selection of offers from over 80 GEO's. They operate in the CPA model. The following guide gives instruction on how to set up tracking of their offers with Voluum.

Table of Contents
Before You Start

Setting up tracking requires having the following things ready:

  • An active Voluum account.

  • An active Media500 account

Once you have everything ready, you can go through the guide below.

I. Get a Postback URL From Voluum

In the first step, we will get the postback URL from Voluum, so we will submit it to MEdia500 straight away in step 2. Postback is the type of an HTTP request that is used to pass information back from an affiliate network platform to Voluum. Voluum provides you with the postback template, that yet has to be modified to include Media500 tokens, dedicated to passing certain types of information.

In order to get the postback URL from Voluum, perform the following steps:

  1. In Voluum, click the profile_settings.png button. The Settings view will show up.

  2. Go to the Tracking URLs tab.

  3. Click the Copy button in the Secure postback URL section to copy a postback URL to the clipboard.


    You can also copy the non-secure postback URL by clicking the Copy button in the Postback URL section, but using non-secure links is not recommended. Read the Enabling SSL for a Dedicated Domain article to learn more.

You have now obtained the postback URL.

II. Get an Offer from Media500

In order to track an offer, you need to first get one from Media500. This will provide you with the offer URL that you will submit to Voluum in step 3 of this guide. To do so, perform the following steps:

  1. In Media500, click Offers and then Search / browse offers option from the menu on the left.

  2. Use filters to narrows down your search.

  3. Once you locate an offer that you want to promote, click the offer's name.

  4. In the Customize your tracking URL section, click the Add Click ID button.

  5. Provide Voluum's {clickid} token in the Add click ID text field. This is the dedicated token that passed the click ID value, that uniquely identifies a visitor in the Voluum platform. Voluum will send this value to Media 500 and, after a successful conversion, Media500 will be able to return this value back to Voluum. Voluum will then check if the click ID value that it has received in the postback URL matches the click ID value that was behind the original visit. If it does, the conversion count will increase by 1.

  6. Click the plus.png button next to this text field. This will update your tracking link (that you will submit as an offer URL to Voluum in step 3) with the aff_click_id={clickid} tracking parameter, where:

    • aff_click_id is Media500 parameter name dedicated for passing a click ID value.

    • {clickid} is Voluum's dedicated token that will be replaced with a concrete click ID value once the link is activated.

  7. Scroll down to the Your pixels/postback section and click the Add new pixel/postback button.

  8. Select the Postback URL option from the Code type drop-down menu.

  9. Paste the copied postback URL in the Code text field and modify it by introducing the following changes:

    • Replace the word REPLACE with the Media500 token that stores and passes a click ID value. This token is {aff_click_id}.

    • Replace the word OPTIONAL next to the payout parameter name with the Media500 token used to pass information about payouts. This token is {payout} .

    • (Optional) If you want to track subsequent conversions, replace the word OPTIONAL next to the txid parameter name with Media500 token used to uniquely identify a transaction. This token is #tid#. Read the Upselling: Tracking Subsequent Conversions article to learn more.

  10. Click the Create button.

  11. Scroll back to the top of the page and copy the tracking link to the clipboard.

You have now set up the offer and the postback URL in Media500. The hard part is over.

III. Add an Offer Element in Voluum

In this last step, we describe how to add an offer element to Voluum. In order to do so, perform the following steps:

  1. In Voluum, go to the Offers tab.

  2. Click the New offer button.

  3. Provide a name for your offer in the Offer name text field.

  4. Paste the copied tracking URL in the Offer URL text field. You do not need to modify it in any way, it has already been set up correctly in Media500.

  5. Set the payout option to Auto, because a payout value is configured to be passed in the postback URL.

  6. Click the Save button.


You have now correctly added an offer element to Voluum. You can use this element in your campaign funnels from now on.