Create a Simple Campaign

This is a guide for the simple campaign form type. If you do not see necessary options here, switch to the standard view. Provide a campaign basing and destination information:

  1. In Voluum, go to Campaigns. The Campaigns view will show up.

  2. Click the New campaign button and select the Simple option from the drop-down menu. The New campaign form will show up.


    Voluum Info: If you have Voluum DSP platform integrated with your Voluum Tracker platform, you will have to select additionally New TRK campaign option from the drop-down menu. If you want to create the new Voluum DSP campaign, read the Getting Started with Voluum DSP article.

  3. From the Traffic source drop-down menu select a traffic source element that you have previously created. The traffic source's name will be automatically added as a prefix to the campaign's name.

  4. (Optional) Select a tag from the Country tag drop-down menu. If the campaign is intended for multiple geos, leave the Global option selected.


    Voluum Info: This option only determines which flow templates (including landers and offers) will be available to select from the drop-down menu. If you select one country, for example United States, all the flow templates with the United States and Global country label will being displayed during selection.

  5. Provide a unique and meaningful name for your campaign in the Campaign name text field. The name of the campaign in Voluum is based on the following pattern: {selected_traffic_source} - {country_label or Global} - {your_unique_custom_name}. You can use emojis in your campaign name: simply right-click on the Campaign name text field and select Emojis option from the menu.

  6. Select one of the Cost model radio buttons. If you have selected to track costs with one of the four cost models (CPC, CPM, CPA, RevShare), provide also the cost value in the Cost value text field. To learn more about tracking costs, read the Track Costs and Payouts article.Track Costs and Payouts

  7. (Optional) If you have the Workspaces feature enabled on your account and more than one Workspace created, select the Private Workspace from the drop-down menu that this campaign will be assigned to. If you have only one Private Workspace, it will be assigned to this campaign automatically. To learn more, read the Workspaces: Overview article.

  8. (Optional) You can add notes to your campaign regarding its content or goals.

  9. Now, you are going to define the campaign's destination. You have three options to select:

    • Flow: You can select a flow that you have created before or create a new one from within campaign form.

    • Path: In the simple campaign form you can create only one path. You can add offers and optionally landers that you have created before in this path.


      Voluum Note: The simple campaign form allows you to set only one path without any rules and conditions. You can still add several landers and offers and assign them different weights. If you need to create a more sophisticated set, you need to switch to a standard campaign form.

    • URL: You can provide a simple destination URL where all your traffic will be directed to.

    The next three steps describe a scenario where the path option was selected.

  10. Select the redirect mode for your campaign by clicking the radio button. Read the Redirect Modes article to learn more.Redirect Modes

  11. Select a lander element from the Landers drop-down menu or select the Create new lander option to add a lander element directly from a campaign form. If you do not want to use landers in your campaign funnel, tick the Direct linking box and the Landers drop-down menu will become unavailable.

  12. Select an offer element from the Offers drop-down menu or select the Create new offer option to add an offer element directly from a campaign form.

  13. Click the Save button.


You have created a new campaign. Copy the campaign URL by clicking the Copy button and submit it to your traffic source platform.


The TRACKING tab becomes available after you save the campaign destination settings. This tab contains all tracking link required to set your campaign running. In this tab you can:

  1. Select your tracking domain. By default, you will already have your main domain selected, but if you wish to use a different domain, you can change it here. All tracking links will then update accordingly.

  2. Copy the campaign URL to the clipboard by clicking the Copy button.

  3. Copy the click URL to the clipboard by clicking the Copy button.

  4. (Optional) Create a custom notification based on the current campaign.