Voluum Documentation

Tracking Addiliate Offers with Voluum

Voluum TRK Integrations Addiliate

Addiliate is a performance network with both proprietary and external campaigns, focused on the quality and exclusivity of their content. It is fully integrated with Voluum, which means that browsing their content and setting up offers is as easy as it gets and it all can be done from within Voluum. Read the following guide to learn the quickest and most efficient setup process, which utilizes Voluum's Offers Marketplace to find and set up Addiliate offer in Voluum.

Table of Contents
Before You Start

There are only two things needed to start your work with both platforms:

  • An active Voluum account.

  • An active Addiliate account

Once you have both accounts ready, go through the steps below.

I. Integrate Your Addiliate Account with Voluum.

Offers Marketplace is a Voluum feature that allows you to browse the content of various affiliate networks in one place. By default, it lists publicly available offers, but after integrating your Addiliate account with Voluum, you will not only see private offers that are more personalized (and usually have bigger payouts or caps), but you will be able to apply for an offer from within Voluum with just one click.

To perform an integration, you need to get an API key from Addiliate and submit it to Voluum to authenticate your account. In order to do so, follow the steps below:

  1. In Addiliate, click on your avatar in the top right corner of the screen and click the Profile option from the drop-down menu.

    addiliate_setting.png
  2. Go to the API section and copy the API key to the clipboard.

    addiliate_setting2.png
  3. In Voluum, click on the profile_settings.png icon in the top right corner of the screen to go to Settings.

  4. In the Integrations tab, go to the Marketplace API tokens section and click the Add integration button.

    vlm_integration1.png
  5. In the Add API token pop-up window select the Addiliate affiliate network form the drop-down menu.

  6. Paste the copied API key in the API key text field.

  7. Click the Add integration button.

    vlm_integration2.png

The integration has been performed. You can see your Addiliate API token in the masked form:

vlm_integration3.png
II. Create an Affiliate Network Element in Voluum

The second step of this guide describes adding an affiliate network element from a template in Voluum. It will allow you to organize Addiliate offers in one category and set correct tracking parameters for an offer URL and postback URL. In order to do so, perform the following steps:

  1. In Voluum, go to the Affiliate networks tab.

  2. Click the New affiliate network button.

    Affiliate_network_tab.png
  3. Select Addiliate from the list of available templates.

  4. Click the Load template button.

    vlm_affnet1.png
  5. Click the Save button.

    vlm_affnet2.png

The two steps above have to only be performed once. From now on, you have everything set to fully benefit from the cooperation of those two platforms.

III. Find and Set Up an Offer in Voluum

With the integration performed, you can use Offers Marketplace to find, apply for and add to Voluum offers from Addiliate. In order to do so, perform the following steps:

  1. In Voluum, go to the FIND OFFERS section.

    marketplace_tab.png
  2. In the All Offers tab select the Addiliate option from the Affiliate network drop-down menu and optionally set other filtering criteria.

    vlm_offer1.png
  3. Locate an offer that you want to promote and go to offer details by clicking on it.

  4. In the offer details window click the Apply button.

    vlm_offer2.png
  5. Confirm you agree to the promotion rules by clicking the Confirm application button.

    vlm_offer3.png
  6. The offer that you have applied for will appear in the My offers section. Once it is approved, you can add it to Voluum. Click the offer with the Accepted status to open offer details page.

    vlm_offer4.png
  7. Click the Add to tracker button.

    vlm_offer5.png

    The New offer form will appear.

  8. In the New offer form, select the Addiliate option from the Affiliate network drop-down menu.

  9. Copy the tracking parameter and add it to the end of the offer URL after the "?" character.

    This tracking parameter passes a click ID value, a Voluum specific, unique visit identifier. This value is put in place of the Voluum {clickid} token and described by the Addiliate add1 parameter name. When a conversion occurs, this click ID value will be sent back in a postback URL and matched with the value behind this visit. When this happens, the conversion counter increases by 1.

  10. The postback URL has all the tracking tokens already added. Click the Copy button next to it to copy it to the clipboard.

  11. Click the Save button.

    vlm_offer6.png

Your offer has been added to Voluum. For the final step, submit the postback URL to Addiliate to send information about conversions to Voluum.

IV. Submit a postback URL

In order to report conversions to Voluum, perform the following steps:

  1. In Addiliate, go to Campaigns view.

  2. Select the My Campaigns tab.

  3. Select the Approved status. You will see the offer that you have applied for.

  4. Click this offer.

    addiliate_postback1.png
  5. In the offer details view, go to the URL & Postback tab.

  6. Click the postback_icon.png button.

    addiliate_postback12.png
  7. Paste the copied postback URL in the Postback/Pixel code text field.

  8. Click the Save button.

    addiliate_postback4.png

The postback URL has been submitted, your conversions will be reported to Voluum.