IV. Information per Native Ad Exchange
Each Ad Exchange has its own specific rules and restrictions. In the table below you can find basic information about generalized verticals. They may be approved (marked as "O"), rejected ("X") or regulated ("R") per specific Ad Exchange. If vertical is regulated by Ad Exchange it means that there are some restrictions for example related to geo, offer content, advertised product, etc.
Detailed information per Ad Exchange
AdNow | |||||
Prohibited Verticals | - | ||||
Restrictions |
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Notes & Best Practices | - | ||||
Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
AdThink | |||||
Prohibited Verticals |
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Restrictions |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
EngageYa | ||||||||||
Prohibited Verticals |
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Restrictions |
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Notes & Best Practices |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
ImproveDigital | |||||
Prohibited Verticals |
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Restrictions |
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Notes & Best Practices |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
ImproveDigital Premium | |||||
Prohibited Verticals |
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Restrictions |
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Notes & Best Practices |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
LiveIntent | |||||||||
Prohibited Verticals |
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Restrictions |
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Notes & Best Practices |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
MGID General | |||||||||
Prohibited Verticals | - | ||||||||
Restrictions |
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Notes & Best Practices |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
MGID Pre-approval | |||||||||
Prohibited Verticals |
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Restrictions |
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Notes & Best Practices |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
MobFox | |||||
Prohibited Verticals | - | ||||
Restrictions |
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Notes & Best Practices |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
MoPub | |||||
Prohibited Verticals |
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Restrictions |
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Notes & Best Practices |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
myTarget | |||||||||
Prohibited Verticals |
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Restrictions |
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Notes & Best Practices |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
Nativo | |||||||||
Prohibited Verticals |
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Restrictions |
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Notes & Best Practices |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
Opera | |||||
Prohibited Verticals | - | ||||
Restrictions |
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Notes & Best Practices |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
Passendo | |||||
Prohibited Verticals |
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Restrictions | - | ||||
Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
PowerInbox | |||||||||
Prohibited Verticals |
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Restrictions |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
PubNative | |||||
Prohibited Verticals |
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Restrictions | - | ||||
Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
PulsePoint | |||||
Prohibited Verticals |
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Restrictions | - | ||||
Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
RevContent | |||||||||||||||||||||||||
Prohibited Verticals |
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Restrictions |
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Notes & Best Practices |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
Smaato | |||||
Prohibited Verticals |
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Restrictions |
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Notes & Best Practices |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
Smaato NewsBreak App | |||||||||
Prohibited Verticals |
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Restrictions |
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Notes & Best Practices |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
Taboola | |||||||||||||
Prohibited Verticals |
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Restrictions |
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Notes & Best Practices |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |
Viber | |||||||||
Prohibited Verticals |
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Restrictions |
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Notes & Best Practices |
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Creative & Headline Specifications |
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Sufficient Creative Examples | ![]() | ![]() | ![]() | ![]() | ![]() |